SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Narrative) - USD ($) |
3 Months Ended | 6 Months Ended | 12 Months Ended | ||
---|---|---|---|---|---|
Jun. 30, 2018 |
Jun. 30, 2017 |
Jun. 30, 2018 |
Jun. 30, 2017 |
Dec. 31, 2017 |
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Deferred revenue | $ 37,726 | $ 37,726 | $ 81,455 | ||
Revenues | 176,930 | $ 432,534 | 450,180 | $ 704,522 | |
Impairments | 0 | 0 | |||
Advertising and marketing expenses | 123,855 | 141,153 | 298,999 | 223,295 | |
Retail sales [Member] | |||||
Revenues | 153,507 | 335,050 | 394,291 | 557,826 | |
Wholesale Sales [Member] | |||||
Revenues | $ 23,423 | $ 97,484 | $ 55,889 | $ 146,696 | |
Minimum [Member] | |||||
Estimated useful life of intangible assets | 3 years | ||||
Maximum [Member] | |||||
Estimated useful life of intangible assets | 10 years | ||||
Accounts Receivable [Member] | |||||
Concentration risk (in percent) | 10.00% | ||||
Sales Revenue, Net [Member] | |||||
Concentration risk (in percent) | 13.00% | 15.00% | |||
Two Customer [Member] | Accounts Receivable [Member] | |||||
Concentration risk (in percent) | 100.00% | ||||
One Customer [Member] | Sales Revenue, Net [Member] | |||||
Concentration risk (in percent) | 10.00% | 10.00% |
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- Definition For an entity that discloses a concentration risk in relation to quantitative amount, which serves as the "benchmark" (or denominator) in the equation, this concept represents the concentration percentage derived from the division. Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef
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- Definition Amount of deferred revenue as of balance sheet date. Deferred revenue represents collections of cash or other assets related to a revenue producing activity for which revenue has not yet been recognized. Generally, an entity records deferred revenue when it receives consideration from a customer before achieving certain criteria that must be met for revenue to be recognized in conformity with GAAP. No definition available.
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- Definition Useful life of finite-lived intangible assets, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days. No definition available.
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- Definition The aggregate amount of write-downs for impairments recognized during the period for long lived assets held for use (including those held for disposal by means other than sale). Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef
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- Definition The total expense recognized in the period for promotion, public relations, and brand or product advertising. Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef
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- Definition Amount of revenue recognized from goods sold, services rendered, insurance premiums, or other activities that constitute an earning process. Includes, but is not limited to, investment and interest income before deduction of interest expense when recognized as a component of revenue, and sales and trading gain (loss). Reference 1: http://www.xbrl.org/2003/role/disclosureRef
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